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About Us

Rozlay is more than just a clothing brand — it’s a story of growth, passion, and purpose. Founded in 2022 in Pakistan, Rozlay began as a small-scale venture dedicated to redefining women’s fashion with a bold focus on Western wear. With carefully curated designs that combined style, comfort, and individuality, we set out to offer contemporary fashion tailored to the modern Pakistani woman.
Today, as Rozlay continues to evolve, we’re proud to introduce a new chapter — the launch of our Eastern wear collection, blending traditional aesthetics with modern silhouettes. This expansion represents our commitment to celebrating the diverse identities and cultures of women across the region.
Rozlay is a women-led brand — created by women, for women. Our founder, a passionate design school graduate, brings both creative expertise and lived experience to every piece we design. What started as a one-woman vision has grown into a movement that empowers women to express themselves freely, authentically, and fearlessly through fashion.

Our Mission
To design fashion-forward clothing that empowers women to feel confident, beautiful, and seen — no matter where they are or what they wear.
Our Vision
To become a leading women-centric fashion brand in Pakistan and beyond, known for our thoughtful design, quality craftsmanship, and commitment to inclusivity and self-expression.
Why Rozlay?
Rooted in Passion: Every design is a reflection of our founder’s love for fashion, detail, and storytelling.
Built for Women: We understand the diverse style needs of women because we are those women.
Style with Purpose: Whether Western or Eastern, each piece is designed to make you feel powerful, elegant, and authentically you.
Thank you for being a part of the Rozlay journey — your trust is what allows us to keep growing, evolving, and designing with heart.